Can you “Feng Shui” an arts and crafts stall?

Many people use the term “feng shui” very loosely, but as a verb, the implication is to do something that can change a space to attract more business to the vendor. Although you can’t do the same thing, in any traditional sense, with something like a car, you can evaluate an Arts and Crafts booth, if certain things are within your control.

For example, if a booth is going to be inside a convention center or some indoor environment, the booth will be like a work cubicle, where it is part of the “big picture.” I once had a client who was doing shows at the Santa Monica Civic Auditorium and it was easy to identify the best parts of the building with a readily available floor plan to divide it into directional sections. Finding out when the building was built is also just a click away on the tax assessor’s website.

Once you’ve identified the best part of the building, there may or may not be a way to tackle the area with elemental remedies, but being in the best part of a building can give someone an “edge” or advantage compared to others. vendors.

Of course, there is also some environmental psychology at play, as some people like to be close to the door and others notice more business when located near food vendors or restrooms. It’s strictly about visibility, and sometimes that can only help you improve as a provider.

For outdoor venues, there is no flying star chart to consider. This is the energy field that is captured within a building. But there may be some outward signs in terms of how the qi flows better. This is where a feng shui consultant would attempt to determine the best qi flow arrangement, with the corridors between the booths serving as virtual pathways. Yin-Yang theory would also come into play and this includes a lot of things that are common sense, like not being in a dark and gloomy area.

With actual booth design, there are a few design tricks that many experienced vendors already know. These are things you can do to attract people to your booth and stay longer. Often, a long table is set up on the “front” side of the booth, and the items for sale are right on the edge of the booth’s perimeter. There is nothing wrong with this arrangement. But by creating a U-shape where the front side of the booth is open, potential customers are required to enter the booth area, literally, to see the items for sale on display further inside the booth. This allows the salesperson to have an easier conversation with the customer. This alone can increase potential sales.